Checklist — Jonomor
AI Visibility Implementation Checklist
A practical implementation reference that translates the AI Visibility Framework into a concrete sequence. Each stage must be stable before the next stage produces reliable results.
Stage 1 — Entity Stability
Before any schema, content, or citation work begins, every entity in the system must be defined with a canonical name, type, @id, and description. These must be locked and governed — not changed without deliberate review.
- Define canonical name for every entity. No variations permitted across any surface.
- Assign Schema.org type appropriate to the entity category — Organization, SoftwareApplication, CreativeWork, DefinedTermSet, Person.
- Assign stable canonical @id with correct fragment — #org, #app, #work, #method, #person.
- Write canonical description anchored to the specific category — not generic promotional language.
- Document all entities in a registry before publishing any page.
- Ensure schema and page copy use identical entity descriptions — no drift between machine-readable and human-readable text.
- Confirm no name variations exist across existing pages, schema, and cross-domain references.
Stage 2 — Schema Graph
Structured data must declare entity relationships explicitly — not just on the entity's own domain, but as a closed bidirectional graph verifiable from multiple entry points.
- Deploy Organization schema on the parent organization's homepage with @id, name, description, and url.
- Add hasPart declarations for every product entity using canonical @ids.
- Deploy SoftwareApplication, CreativeWork, or DefinedTermSet schema on each product domain with isPartOf referencing the parent @id.
- Deploy Person schema for the founder with worksFor referencing the parent @id.
- Ensure all TechArticle and Article schema references canonical @ids in author and publisher fields — no inline object re-declarations.
- Validate schema on all pages — no duplicate @id values, no inconsistent type declarations.
- Confirm @id values are fully qualified URLs — https://domain.com/#fragment, not #fragment alone.
Stage 3 — Category Ownership
A definition page and supporting framework article establish the entity's category claim. These are the highest-priority content surfaces for AI Visibility.
- Publish a definition page for the primary authority category with a precise H1, definition block, and schema.
- Ensure the definition page states what the category is and what it excludes.
- Publish a framework or methodology article that demonstrates implementation depth beyond the definitional level.
- Confirm the definition page URL is treated as a permanent canonical surface — not subject to restructuring.
- Add internal links from the definition page to related concept and framework surfaces.
Stage 4 — Knowledge Index
A knowledge index organizes the concept architecture into a navigable reference system — making the topic cluster machine-readable as a collection, not just as isolated pages.
- Publish four or more concept reference pages covering distinct sub-topics within the authority category.
- Create a knowledge index page listing all concept, framework, and definition surfaces with links.
- Use CollectionPage schema on the knowledge index with ItemList of all available reference articles.
- Ensure every concept page links back to the knowledge index and to at least two related concept pages.
- Link the knowledge index from the homepage, navigation or footer, and the authority definition page.
Stage 5 — Continuous Signal Surfaces
Ongoing articles maintain topic co-occurrence frequency over time. These are not marketing content — they are the repeating signal layer that reinforces entity-topic associations in AI training data.
- Publish an insights index as a structured CollectionPage with ItemList schema.
- Publish ongoing articles that apply framework concepts to specific mechanisms, failure modes, or implementation patterns.
- Ensure all insight articles use TechArticle schema with canonical @id references for author and publisher.
- Maintain consistent entity name usage in all articles — no variations, no shorthand.
- Cross-link insight articles to relevant concept pages, framework, and the knowledge index.
- Add all article URLs to sitemap at consistent priority.
Stage 6 — Reference Surfaces
Reference surfaces — definitions, checklists, audit frameworks — are the dense, structured content that AI systems most reliably retrieve in response to direct-answer queries.
- Publish a definitions index with DefinedTerm schema for each defined concept.
- Publish a structured audit or scoring reference with machine-readable schema.
- Publish a checklist or implementation reference page.
- Ensure all reference pages link back to the knowledge index, framework, and ecosystem.
- Add all reference page URLs to sitemap.
- Review all reference pages for schema-copy consistency — machine-readable descriptions must match visible text.